Seattle Seahawks Announce BDA as Official Merchandise Partner for Germany, Austria & Switzerland

BDA Sports, headquartered in Washington State, USA, is the premier merchandise partner and licensee for major sports leagues and events across the globe. BDA began as a Sports Marketing agency and continues to activate and support globally recognized sports and leagues such as Major League Baseball, the National Football League, the National Hockey League, the National Basketball Association, Major League Soccer, FIFA, NASCAR, UEFA Euro, German Football Association (DFB), U.S. Olympic and Paralympic Properties (USOPP), International Olympic Committee (IOC), and Milano 2026. BDA Sports is also the official partner for the USOPP through the LA2028 Games, supporting the activation of official USOPP partners with co-branded merchandise around the games. Additionally, BDA is also the official partner of the IOC (International Olympic Committee) activating the Top Partners of the Olympic Games worldwide.