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Switzerland Tourism Chases American Road Warriors in New Ad

Switzerland Tourism Chases American Road Warriors in New Ad

Skift Take With hybrid work now here to stay, Switzerland is confident there are still legs in the blended travel trend. Dawit Habtemariam Switzerland is trying to persuade business travelers to extend their trips through a new marketing campaign. Called “Fly another day,” the campaign features a 30-second video ad that encourages business travelers to...