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Opportune time to establish India presence: Swiss watch brand HYT

Opportune time to establish India presence: Swiss watch brand HYT

Why would a high-end Swiss luxury watch brand choose to enter the Indian market to sell just 5–6 watches each year, when they could easily sell their limited production of 150–160 handmade pieces in the US, Europe, or the Middle East, where demand amongst collectors is strong? “We see the Indian market as a maturing...